Even though singing will always be Céline Dion‘s first passion, she tells People that nothing will ever compare to the feeling that she gets when she spends time with her twin sons, Eddy and Nelson, both 8, and her 17-year-old son, René-Charles.

“The highlight of my day is always being with my children,” Céline said. “Even though my young sons are twins, they are so different.”

She explained that, “If one likes to wear a certain shirt, the other one wants something completely different. They’re searching for their own individuality. It’s important for their emotional growth.”

Céline’s love for fashion encouraged her to make her own gender-neutral clothing line for children called Célinununu. She announced the unveiling of the website on Tuesday, Nov. 13 by sharing an action-packed video of herself to Instagram. In the video, she appears to be running from the cops to bring fashionable clothes to newborn babies in a hospital.

“The brand breaks stereotypes and inspires children to be free and find their own individuality through clothes,” she said in the caption. And on the Célinununu website, she describes the hopes that she has for the brand.

“CELINUNUNU liberates children from the traditional roles of boy/girl, and enables younger people to grow on values of equality with the freedom to strengthen their own power of personality based on mutual respect,” the site read. “People, and for that matter – little humans, express themselves through clothes. We would like to enable them to be who they are, so that their choices are driven by their own true essence and free spirit, beyond stereotypes or any norm.”

Céline is not the only one in her family who “loves” the clothing line either. She told People that her kids are also obsessed with the brand. She said, “My kids love the clothes and I love what the line is about: positive change and promoting individuality.”